Name: Luke Mathews
Title: Hospitality Coordinator / Director of Public Relations and Operations
Business: Anne Amie Vineyards / HipsterEnology.com
Location: Carlton / Newberg
City you live in: Newberg
First Job: a-frame sign holder for an LA Fitness in Scottsdale, AZ. AWESOME
Dream Job: winemaker of my own label
Favorite Happy Hour/Tasting Room/Bar in the Valley: Ruddick/Wood
Best Restaurant in the Valley: this is impossible to answer.
Finish this sentence…”I know this makes me sound old but…” “They don’t make bow ties like they used to.”
The worst movie I have ever seen is: I forced myself to forget its name & plot. It is nothing to me now.
Advice for my high-school self: relax a little, things are going to be just fine.
Group/organization/demographic you are most driven to help: without being too specific, groups focused on educational or environmental platforms
When I have a day off I: head to Portland to go house dancing or have a dinner party
When I have an out-of-town visitor, the top 3 things they should do in Yamhill Valley are: picnic and wine tasting at Anne Amie Vineyards, Get drinks and food at Ruddick/Wood, Sit in a vineyard at night looking at the stars and listen to the coyotes playing.
Yamhill Valley really needs: a water park in an air museum… HEH. ZING.
Luke Mathews is spirited and vibrant and intriguing. He makes you feel like you want to be at whatever party he is throwing, listening to his playlists, and being as adventurous as he clearly is. Luke’s energy is contagious and is clearly making an impact on our Valley. He reminds me of a flamboyant master of ceremonies from days past, a wine country gypsy, and someone I’d trip over at Woodstock in the 60’s all rolled in to one Young Professional.
At some point in the past, Luke said this about himself in his bio on hipsterenology.com… paraphrased.
…I still tend to lean towards wines from regions, producers, grapes & styles I am unfamiliar with. That curiosity in the strange and unknown drove me to quit a lucrative, moderately successful career to become a wine buyer for Whole Foods, has taken me around the world twice – working 5 vintages between hemispheres, and allowed me to do a wine tasting in my underwear at Burning Man. If all goes well, I’ll end up working for a winery in Oregon making Riesling, Pinot, Chardonnay and everything in-between, while still getting to do tastings in my underwear at festivals (or bachelorette parties.) In the meantime, I’ll continue to enjoy this wonderful life and writing on my quixotic path with wine.
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